LinkedIn has evolved into one of the most effective platforms for professionals to demonstrate their expertise and build their personal brands. LinkedIn, as a network designed to facilitate professional connections, provides a unique opportunity to establish yourself as a thought leader in your industry. However, with so much content competing for attention, creating quality content …
Tips & Tricks
How to Optimise Your LinkedIn Page with a Content Calendar
As a LinkedIn user, you understand the significance of having a robust presence on the platform. However, with numerous responsibilities to juggle, developing a LinkedIn strategy can become daunting. This is where a content calendar comes in handy. It is more than just a schedule for posting content. It is a valuable tool that can …
How to Create an Effective LinkedIn Strategy
LinkedIn has evolved into a valuable platform for businesses seeking to broaden their reach and engage with their target audience. LinkedIn is an effective tool for increasing brand awareness, establishing thought leadership, and generating leads, with over 900 million users and counting. However, simply being present on the platform is not sufficient. To maximize your …
Top 10 Most Read Articles in 2022 on The Linked Blog
Notes from the Author Welcome to our yearly recap of the 10 most read articles on The Linked Blog! We are thrilled to be able to share this information with our readers and to take a look back at the past year to see what content resonated the most with our audience. At the beginning …
How to Find the Right B2B Social Media Influencers on LinkedIn
With the shift from service marketing to experiential and knowledge-based marketing, customers are no longer interested in brands that sell just products and services. To position yourself in the eyes of your customers, you need to create campaigns that are not entirely focused on product selling. As it is commonly known, in the B2B sector, …
How Building Brand Identity On LinkedIn Will Help You Stand Out From The Competitors
Creating distinctiveness, just that unique piece and a different bit that makes you stand out from the rest, has always been one of the most important functions for any business that wants to be competitive in large, international and regional markets. With the advent of various digital communication tools, specifically social media, this task becomes …
Bring PERSONAL Ahead In Your Personal Professional Brand on LinkedIn
“You” is a very fluid concept right now. You bought the shoes. You look great in the shoes. That’s the “You” I’m talking about. Will Smith’s character Alex Hitchens in ‘Hitch’ (2005) Being yourself on LinkedIn – always a hard task when it comes to keeping the right balance of your presence in the professional network. I …
From Boring Explanation To Visual Representation: Diversify Your LinkedIn Content With Infographics
The human brain can process entire images that the eye sees for as little as 13 milliseconds, according to MIT neuroscientists. In order to maximize engagement, the visual component is essential when creating outstanding digital content. How well the text is combined with interesting photos and exciting visual content will nearly always determine how well …
Why You Should Start Using LinkedIn As a Student
With over 830 million members and countless possibilities, LinkedIn is the largest social networking site for organizations and professionals from numerous industries and spheres. For almost 20 years since the platform has been launched, professionals from all around the world shape their digital resume by trying to present themselves in the best possible way according …
Changing Jobs? Here Is How You Should Share The News On LinkedIn
So you have recently changed your job and now you’re excited to update the details on your LinkedIn profile? If you have any doubts on how you should share the good news, this article is here to help you out with some valuable information. Express Gratitude: To Everyone Who Helped You In Your Career and …