It seems that LinkedIn Newsletters are thriving – that’s why we were expecting many new features, related to their visibility and engagement. Learn about them below along with new updates for advertising and find out which country reached 100 million members on the professional network! LinkedIn adds the way for Newsletter growth. As we shared …
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A Journey Through LinkedIn’s Five Circles
Leading in the face of emerging crises and long-term uncertainty is undeniably difficult. It requires not only courage and good sense but also perseverance and strong nerves. These qualities are characteristic of strong leaders and can lead them successfully through the nine circles of hell. In business, this path can rarely be walked without the …
New LinkedIn Data. It’s Essential to Consider LinkedIn as a Crucial Element in Your Strategy
LinkedIn, the professional networking platform, has shared recent statistics about its usage and expansion. The platform has a vast user base of over 900 million individuals in more than 200 countries and territories. It is becoming increasingly important for businesses and advertisers to connect and interact with their intended audience. The data indicates that LinkedIn …
LinkedLetter #87: Ad Updates, New Tools for Recruiters, Post Scheduling, and more
September is the perfect time to be creative and work even harder and it appears LinkedIn is thinking the same way. Our favorite network has prepared a lot of new tools and options, that will help us make the best of our activity there! New updates are coming to LinkedIn’s advertising platform. Thе new format …
Know Your LinkedIn Ads Audience With Campaign Manager Insights
Some people will tell you that they are expensive, others will confirm they may be highly effective for your B2B company. Either way, LinkedIn Ads are becoming a must-have in the marketing mix for many businesses recently, so knowing how to use them is an essential skill for every B2B marketer. In addition to the …
LinkedLetter #81: Business Manager, Event Boosting and LinkedIn Audio
It’s been a busy period for LinkedIn, it appears. This week the professional network announced a dozen of new features and updates, including its forthcoming Business Manager, new tools for Creators, and a few additions to LinkedIn Pages that are now rolled out globally. So, LinkedIn Business Manager is finally announced. The “free centralized platform …
LinkedLetter #80: 250 Invitations, 16.5 mln. Fake Accounts and 1 Bold Ad
Page admins on LinkedIn can now send out 250 invitations per month. What more? 96% of the fake profiles are blocked at the registration stage and the newly released campaign ‘Rethinking B2B’ suggests a few new ways to think of B2B marketing. A couple of beta features are now available to most LinkedIn page admins …
Using UTMs On LinkedIn Might Be Key For Your Content – Learn Why
Have you ever used the tracking UTM parameters? If not, we are here to inform you what you’re missing out on and why you should start tracking the progress of your LinkedIn channels ASAP. Starting with some history: UTM, or Urchin Tracking Module parameters, are text codes you can add to the links of your …
LinkedLetter #54: Algorithm Updates, Market Research, and LinkedIn Skills Path
In the previous edition of our LinkedLetter, we shared great news about video meetings and Creator Mode features. A week later we see the results and how many satisfied users there are from their introduction. Today, we have prepared the most interesting news for you – LinkedIn starts Skills Path, expected changes in the algorithm, …