Everything you need to know about LinkedIn

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LinkedLetter #151: Smarter Content, Smarter Careers – LinkedIn's New Tools, AI Insights & Marketing Benchmarks
LinkedLetter

LinkedLetter #151: Smarter Content, Smarter Careers – LinkedIn’s New Tools, AI Insights & Marketing Benchmarks

This week on LinkedIn, it’s all about working smarter –  not harder. Canva just dropped brand-new video templates built specifically for LinkedIn, making it easier for anyone to share professional stories through rich media. Microsoft and LinkedIn are also gearing up to release a report on how AI is becoming every professional’s co-pilot, while Metricool …

LinkedLetter

LinkedLetter #150: Italy Targets Big Tech with Nearly $1B VAT Demand, Top Job Skills for 2025, and LinkedIn’s Campaign Manager Upgrades

Big shifts are happening across LinkedIn and the tech industry! Italy is making waves with a massive VAT claim against Meta, LinkedIn, and X, demanding nearly $1 billion in back taxes. Meanwhile, LinkedIn has unveiled the fastest-growing job skills for 2025, helping professionals future-proof their careers. On top of that, the platform is rolling out …

LinkedLetter

LinkedLetter #149: How LinkedIn’s AI and Marketing Insights Are Shaping B2B and SMB Strategies

LinkedIn’s latest insights reveal how AI, SMB engagement trends, and predictive audience tools are reshaping B2B marketing. These updates help marketers optimize outreach, enhance ad targeting, and improve lead generation. Here’s what you need to know. How Marketers Can Better Connect With SMBs Small and medium-sized businesses (SMBs) play a crucial role in the global …

LinkedLetter 148
LinkedLetter

LinkedLetter #148: LinkedIn Enhances AI, Ad Targeting, and Analytics to Empower Professionals

LinkedIn continues to evolve as a powerful platform for professionals by integrating advanced AI tools, improving ad targeting capabilities, and enhancing analytics for content creators. With updates such as a collaborative prompt engineering playground, refined ad attribution metrics, and new newsletter performance insights, LinkedIn is making it easier for users to optimize their outreach, engage …

LinkedLetter #147: LinkedIn Expands News Features, Updates “Top Voice” Badge, and Sees Video Boom
LinkedLetter

LinkedLetter #147: LinkedIn Expands News Features, Updates “Top Voice” Badge, and Sees Video Boom 

Big changes are happening on LinkedIn! Video content is booming, with engagement skyrocketing and new features making it easier to create and connect. At the same time, LinkedIn is refining its “Top Voice” program, ensuring only the most active and insightful members keep their badges. And let’s not forget the expansion of the news banner, …

LinkedLetter #143: LinkedIn Tests Post Boosts, Ad Targeting Changes, Campaign Tools, and Larger Video Displays Amid EU Scrutiny
LinkedLetter

LinkedLetter #143: LinkedIn Tests Post Boosts, Ad Targeting Changes, Campaign Tools, and Larger Video Displays Amid EU Scrutiny

LinkedIn is introducing several new features to enhance user engagement and advertising performance, including a test for personal post boosting to help professionals expand their reach. At the same time, the platform is under pressure to adjust its targeted advertising practices to meet EU privacy regulations, following a €310 million fine for GDPR violations. These …

LinkedLetter 141 cover
LinkedLetter

LinkedLetter #142:  Spiced Up Premium User Profile Banners, AI-content Dominance and Partnership with Identity Digital

We’re coming to you once again with all the hot topics surrounding the professional network – from updates they want to implement and partnerships they’ve made to studies about AI use on the platform. Read below for all the details.  Premium Users Will Enjoy Slideshow Profile Banners LinkedIn has introduced a new option for Premium …