The Profitable Equation If this article’s title has caught your attention, then you’ve most probably disbelieved the good old myth that advertising on LinkedIn is just too expensive. It is expensive indeed, but only on the surface, since this is the digital realm where you’ll have the opportunity to reach the right people. And LinkedIn …
LinkedLetter #32: More New Features for Pages, B2B Marketing Getting Personal and Pro Athletes on LinkedIn
LinkedLetter #32 is coming to your device straight from Santa’s workshop and is bringing you the latest news and insights about LinkedIn. Because even during the holiday season LinkedIn engineers are working on giving us new features and tools to use in the upcoming year. The platform is currently running tests to understand the ecosystem …
Everything you have to know about LinkedIn Articles
LinkedIn Publisher, the platform that gives us the opportunity to publish longer Articles, is one of the most interesting and useful functionalities that the professional network has to offer to its users. It allows us to create longer media rich texts (Articles) the same way we would do it in any other blog platform. At …
LinkedLetter #31: LinkedIn Product Pages, Marketing Trends by 2030 and Hiring Trends for Women
The highlight of this edition of LinkedLetter cannot be anything else, but the new design of Pages (probably you still know them as Company Pages). Yesterday we had a sneak peak into it (including through a before-after slider for an easier comparison), but here we will continue the topic. We’ll also pay attention to an …
New Design For LinkedIn Pages Is Coming To You Soon
Earlier this week, during a Zoom meeting, I noticed a tiny change in the LinkedIn Page of a partner company of ours. The vertical menu that we are all used to see in the left sidebar was now flipped and placed as a classical horizontal navigation bar. Oh, new view maybe? Nothing could be confirmed… …
LinkedLetter #30: Ads in Stories, B2B Technology Purchasing and Employer Branding Trends
LinkedIn helped a lot to the global workforce rolling out tools, resources and initiatives to help people and companies find new opportunities remotely. The professional network is finishing the year strongly, announcing a new product that will give LinkedIn members a more in depth look on sales and opportunities.
How to Comment on Any Post as a LinkedIn Page?
Gaining visibility for your business on LinkedIn is crucial and being able to comment as a LinkedIn Page on any post on the professional network could be one of the keys to it. Watch this short video to see how you can do this really easily: So here are the steps: Go to your Notifications …
LinkedLetter #29: LinkedIn Sales Insights, Engaging Younger Users and New Story Functions
LinkedIn helped a lot to the global workforce rolling out tools, resources and initiatives to help people and companies find new opportunities remotely. The professional network is finishing the year strongly, announcing a new product that will give LinkedIn members a more in depth look on sales and opportunities.
How Lead Generation on LinkedIn Ensures Quality Leads For Your Business
If you read this article, one thing is sure – you have identified Lead generation as an important topic which deserves your attention and time to dive into. Congratulations, you are on the right way! No matter how brilliant your business (or business idea) is, it needs quality leads in order to become successful. And …
LinkedLetter #28: Articles and New Roles on Pages, Advertiser Class Action
Linked Letter is our weekly digest for the latest and most important news around the professional network from the past seven days. This week we have some insider stuff, so keep reading. Articles are coming to LinkedIn Pages! The publishing platform is being expanded and now not only users will be able to create longer …