How to make a good LinkedIn profile – that’s one of the key questions you should be asking yourself if you want to use the platform effectively. Whether you’re looking for a new job, want to promote your business, or simply expand your industry knowledge – the professional network caters to it all. Of course, …
LinkedIn Features
Why is It Important to Ask for a LinkedIn Recommendation? Check Оut 6 Perfect Opportunities to Seek One
In the professional world, trust is crucial. In today’s competitive landscape, demonstrating your capabilities and possessing specific skills and qualities are essential. However, proving these attributes at first glance can be challenging. That’s where feedback comes in – it builds trust and provides tangible proof of your abilities. Who wouldn’t desire such credibility to enhance …
How Microsoft Supercharged LinkedIn’s Growth to Unbelievable Heights?
LinkedIn, the leading professional platform of the 21st century, has experienced remarkable growth since its acquisition by Microsoft in 2016. Initially averaging a growth of 50-60 million users per year, LinkedIn’s user base surged to 80-100 million annually post-acquisition. Microsoft’s strategic integration of LinkedIn with its productivity tools, such as Office 365 and Dynamics 365, enhanced professional interactions and workflows. Investments in LinkedIn Learning transformed the platform into a hub for continuous professional development. Additionally, Microsoft’s infusion of AI and data analytics capabilities personalized user experiences, while global expansion and infrastructure improvements through Azure boosted LinkedIn’s performance and reliability. These thoughtful enhancements have propelled LinkedIn to unprecedented heights, solidifying its position as an indispensable professional network.
LinkedLetter #125: LinkedIn’s Tik-Tok Ambitions, Dynamic UTMs, Increased Engagement, and User Sentiment on Gaming
Welcome to the latest issue of LinkedLetter, your premier source for all the latest news and developments around the professional network LinkedIn. In this edition, we present a number of exciting updates ranging from the potential inclusion of a video feed feature to the introduction of dynamic UTMs to LinkedIn Ads. Moreover, we delve into …
LinkedIn Unveils Changes to Creator Mode: What to Expect in 2024
LinkedIn has announced major changes with regards to the Creator mode in an email to those members who use it. The purpose of these changes is to make the mode’s beneficial tools and services available to even more people. After two years of debut and with over 18 million users adopting creator mode, LinkedIn is …
Why adding Commitments and Workspace to your Company’s LinkedIn Page is so important
In the endless realm of professional connections, in which we all live, where pathways connect and opportunities shine bright over the horizon, a LinkedIn Page serves as a company’s digital ambassador, creating the first impression for potential clients, collaborators, and talent. We all wonder – what is the secret to maximising our presence? What are …
LinkedIn’s Collaborative Articles: Elevating Your Expertise In a New Light
In a recent surge of innovation, LinkedIn has revamped its Collaborative Articles feature, transforming it into the platform’s fastest-growing traffic driver. Introduced earlier this year, Collaborative Articles employ AI-generated prompts, inviting specific LinkedIn users to share their specialized insights on chosen topics. Boasting over a million expert contributions to date, this feature not only facilitates …
How to Use the LinkedIn Ad Library: A Transparency Tool for Advertisers and Users
On August 25, 2023, The Digital Services Act (DSA), a new European Union regulation that aims to create a safer and more transparent online environment, entered a new phase. The DSA requires large social media giants to provide more transparency about the ads that are being run on their platforms, to protect users from misleading …
LinkedLetter #103: Quick Mode, New Ways to Verify Identity and Workplace, Top Companies List for 2023 and More
The LinkedLetter is here with the latest updates from LinkedIn! Learn about the newly introduced Quick Mode, which simplifies the campaign creation process for new advertisers by offering popular objectives, ad formats, and features. LinkedIn is also introducing three new ways to verify identity and workplace, with the aim of increasing trust and authenticity on …
LinkedIn Brings AI-powered Features Into Job Seeking And Hiring Process
Building our presence on LinkedIn, not only as job seekers, but also as a brand that wants to attract quality talent can be challenging. Often, one can ask themselves, ‘’What should I include in my summary that can combine all my achievements and experience?’’. On the other hand, companies would be struggling with their job …