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New on LinkedIn

LinkedIn Introduces Gaming Feature

LinkedIn is introducing three free “thinking-oriented” games to join the trend of brain-teasing puzzles that people are enjoying daily. These games are meant to help people make new friends while having fun. You can find them here and the best part is that they’re quick to play. There’s “Pinpoint” where you guess words related to …

LinkedLetter

LinkedLetter #126: LinkedIn Offers New Features for Company Pages and HR Professionals, Talks About AI Possibilities, and Reveals Top Companies

Welcome to the latest issue of LinkedLetter, your premier source for all the latest news and developments around the professional network LinkedIn. In this edition, we bring you the Top 50 Best Companies to work for in the USA, new features such as Premium Company Pages, and the Certified Recruiter Badge, and also LinkedIn’s take …

LinkedIn Features

LinkedLetter #125: LinkedIn’s Tik-Tok Ambitions, Dynamic UTMs, Increased Engagement, and User Sentiment on Gaming

Welcome to the latest issue of LinkedLetter, your premier source for all the latest news and developments around the professional network LinkedIn. In this edition, we present a number of exciting updates ranging from the potential inclusion of a video feed feature to the introduction of dynamic UTMs to LinkedIn Ads. Moreover, we delve into …

New on LinkedIn

The Rise of Artificial Intelligence on LinkedIn: A Game Changer in Subscription Revenues

In 2023, LinkedIn’s revenue skyrocketed to $15 billion, a remarkable achievement fueled by various factors, including a significant $1.7 billion contribution from premium subscriptions. This surge, marked by a 25% increase in subscribers, underscored the platform’s growing appeal and financial success. A pivotal driver behind this growth was the strategic integration of Artificial Intelligence (AI) …

New on LinkedIn

LinkedIn Ads introduces dynamic UTMs for enhanced campaign tracking

In a bid to enhance campaign tracking capabilities, LinkedIn Ads has introduced Dynamic UTMs, offering marketers a streamlined solution for monitoring performance. But what exactly are UTMs, and how can they revolutionize your advertising strategy on LinkedIn? Dynamic UTMs simplify the process of tracking campaign performance globally, eliminating manual setup hassles and allowing marketers to …

New on LinkedIn

Is LinkedIn transitioning into TikTok? Could the app be launching short-form videos?

In a significant step reflecting the changing nature of social media, LinkedIn is about to start a new project, similar to TikTok’s popular format. According to insights from TechCrunch, LinkedIn is on the brink of unveiling a groundbreaking feature: a dedicated “Video” tab tailored for browsing through concise, vertical videos. The platform is trying out …

LinkedLetter

LinkedLetter #124: LinkedIn’s Gaming Plans, Thought Leader Ads Update, AI Integrations and Collaborative Articles Experiment

Welcome to the latest issue of LinkedLetter, your premier source for staying updated on the cutting-edge developments within the professional networking sphere of LinkedIn. In this edition, we delve into an array of exciting updates ranging from the integration of engaging games into the platform, to the global rollout of thought leader ads for non-employees. …

LinkedLetter

LinkedLetter #123: LinkedIn’s Newsletter Push, Premium Subscription Highlights And B2B Thought Leadership

Welcome to the latest issue of LinkedLetter, where we bring you the newest developments from the forefront of professional networking on LinkedIn. In this edition, we’re excited to unveil groundbreaking advancements that promise to elevate your LinkedIn experience and enhance your personal brand. From further insights on LinkedIn’s Newsletter game to the first Premium Ad …