LinkedIn keeps evolving to meet the needs of B2B marketers with two important updates. First, a new integration with Adobe Express that makes creating and sharing video ads smoother and faster. Second, a comprehensive report highlighting the key role trust plays in building successful B2B brands today. These developments show how LinkedIn is moving beyond …
Linkedin profile
LinkedIn’s Enhanced Post Analytics: New Insights for Smarter Content Strategies
LinkedIn is adding more depth to its post analytics, giving content creators and marketers a better understanding of how their posts are driving engagement and action. With a growing emphasis on meaningful interactions and professional growth, these updates mark another step in the platform’s evolution into a full-scale content and creator ecosystem. According to LinkedIn, …
LinkedIn Launches Conversational Job Search and AI Career Tools
LinkedIn is reimagining the job search experience with the introduction of AI-powered career discovery tools. The new update enables members to describe their dream role in plain language, with LinkedIn’s AI interpreting and matching those aspirations to real job opportunities – no need for technical terms or rigid filters. The feature is designed to make …
LinkedIn’s New Video Ad Innovations: First Impressions, BrandLink, and Event Ads Redefine B2B Marketing
With video engagement on the rise, LinkedIn is doubling down on its investment in video advertising. At its first-ever NewFronts presentation, the platform unveiled several updates aimed at helping marketers connect with professional audiences in more impactful and immersive ways. The company reports a 36% year-over-year increase in time spent watching video content on the …
How to make videos for LinkedIn like a pro?
Think LinkedIn is just about text posts and articles? Think again. Video is taking over the platform – and fast. In 2024 alone, video watch time on LinkedIn grew by 36%, and short-form video creation is now booming at twice the rate of other post types. That’s a clear sign: video is no longer optional …
LinkedIn & Calendly: Streamlining Meeting Scheduling for Professionals
With over a billion members, LinkedIn continues to enhance its platform with features that streamline professional networking and business growth. The latest addition is a strategic partnership with Calendly, designed to make scheduling meetings more seamless than ever. The LinkedIn and Calendly integration enables Premium users to add a “Book an Appointment” button to their …
13 Sections You Can Activate to Improve Your LinkedIn Profile
Halloween is approaching but you shouldn’t fear any ghosts or superstitions. And we’re here to help you out with that. Forget all the negativity surrounding the number 13. Instead, let us present you with 13 hidden sections on your LinkedIn account. Your LinkedIn profile acts as a digital business card, showcasing your professional identity within …
What’s Your Number? How to Find Out Which LinkedIn Member You Are?
Today I turn 16 years on LinkedIn! Over a decade and a half in which I’ve spent most of my social media time on the professional network. The anniversary coincided with a request from one of our partners to find her “LinkedIn Number” – the exact position of her registration among other LinkedIn users. Well, …
How to Find the Best Employees on LinkedIn?
LinkedIn is the biggest professional network across the globe, and as such, it’s home to a diverse range of professionals. From digital marketers to business development and sales representatives, LinkedIn is the place to be for all the innovative positions of the 21st century. The platform offers a wide variety of benefits: a network of …
How to Increase Followers on LinkedIn
Do you think that the follower count only matters on Instagram? What if I tell you you’re wrong? Increasing your followers on LinkedIn can significantly enhance your professional network, boost the visibility of your content, and open up new opportunities for business and career growth. In this article, you will find more information on why …