Big changes are happening on LinkedIn! Video content is booming, with engagement skyrocketing and new features making it easier to create and connect. At the same time, LinkedIn is refining its “Top Voice” program, ensuring only the most active and insightful members keep their badges. And let’s not forget the expansion of the news banner, …
LinkedLetter
LinkedLetter #146: Revenue Growth, Court Troubles, and Job Market Predictions for 2025
The new year is hitting LinkedIn with both good and bad news! Its revenue is steadily growing and Premium subscriptions are to “blame”. At the same time, the network is going through another lawsuit. Last but not least a new report about the job market – once again AI-centric – has also come out! Read …
LinkedLetter #145: New Faces, AI-Assisted Hiring and Job Search, as well as Targeted Ads Campaign
From new key staff members to features for both those looking to recruit, as well as to find a new job – the professional platform is gearing up for an eventful 2025. Last but not least, it has chosen to launch a campaign to promote one of its more distinctive features – namely the targeted …
LinkedLetter #144: LinkedIn Expands AI Features & AI Skills at a Center Stage
Job hunting has become increasingly competitive, with AI tools from LinkedIn offering assistance in creating resumes, cover letters, and personalized messages, though challenges such as errors in AI-generated content remain. LinkedIn COO Daniel Shapero predicts that by 2025, a key job interview question will be about how candidates have used AI in their personal or …
LinkedLetter #143: LinkedIn Tests Post Boosts, Ad Targeting Changes, Campaign Tools, and Larger Video Displays Amid EU Scrutiny
LinkedIn is introducing several new features to enhance user engagement and advertising performance, including a test for personal post boosting to help professionals expand their reach. At the same time, the platform is under pressure to adjust its targeted advertising practices to meet EU privacy regulations, following a €310 million fine for GDPR violations. These …
LinkedLetter #140: AI Hiring Assistant, Best Video Practices and a Work Change Snapshot
We’re here once again with the latest updates around LinkedIn. From yet another way to integrate AI into the platform to infographics showing both best video practices and the changing work landscape – there is a slew of interesting information the professional network has to offer its users. LinkedIn Uses AI to Better Recruitment on …
LinkedLetter #139: LinkedIn receives a hefty fine, battles against misinformation, and much more
This past month has been a tumultuous one for the platform. Its GDPR violations have resulted in a major fine. At the same time, it has released its EU users report – once again thanks to European transparency laws. It’s not only gloom though – DoubleVerify expands to cover ads on the platforms, amidst effort …
LinkedLetter #137: LinkedIn Top European Startups in 2024, Marketing Insights, and the Discontinuation of My Company and Employee Advocacy Tabs
LinkedIn is changing rapidly! Recently, the platform released its attribution report and highlighted the eight most promising European startups for 2024. However, there’s also significant news for company pages: My Company tab and Employee Advocacy tab will be discontinued soon enough. When and why these changes are happening, learn in the article below in the …
LinkedLetter #136: LinkedIn Podcast Launch, Job Post Verification, and LinkedIn CPO’s Career Insights
The platform is unveiling exciting new initiatives, including Let’s Talk Offline, a podcast for Gen Z professionals hosted by Gianna Prudente and Jamé Jackson Gadsden, and a global job post verification feature to enhance job search safety. Additionally, LinkedIn’s Chief Product Officer, Tomer Cohen, shared his transformative career journey, emphasizing the importance of pursuing passion …
LinkedLetter #135: In-Feed Video Carousels, New CISO at LinkedIn and a Sudden Change From CentOS to Azure Linux
The platform is undergoing several notable transformations as it adapts to evolving trends and internal needs. The platform is intensifying its focus on video content by rolling out in-feed video carousels, aiming to engage users with dynamic, personalized video experiences. What other changes is the platform undergoing? Read the whole article to find out the …