Professional updates on the platform are getting a visual refresh, with 16 new celebration animations now available for posts about new jobs, projects, milestones, or anniversaries. As you’re no doubt aware, LinkedIn has long offered a series of in-built GIFs and image templates for various achievements, including the sun, planes, cupcake, and other familiar designs. The updated visuals aim to make career announcements more engaging and eye-catching in the feed, helping important moments stand out.
Source: SocialMediaToday
A Refresh for Announcement Animations
The previous set of in-built GIFs and image templates, used for years, had lost some of their appeal. LinkedIn retired several older animations late last year, and the new set offers a modern look while maintaining simplicity. From fireworks that explode to flowers that bloom and pages that turn, each animation activates as users scroll, drawing attention to the updates.
Source: SocialMediaToday
Enhancing Professional Storytelling
While the core posting experience remains the same, the updated visuals provide more ways for members to express their personal style and highlight achievements.
According to Sarah Alpern, Head of Design, these animations give users additional options to make their stories shine brighter and more memorably in a crowded feed.
Source: SocialMediaToday
What This Means for Users
Although this is not a functional update, the refreshed animations enhance the visual appeal of professional posts, potentially increasing engagement and visibility. By modernizing these celebratory elements, LinkedIn helps members communicate achievements in a more dynamic and attractive way, keeping professional content fresh and lively.
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