LinkedIn just turned 20 years old, but despite all the logic in the world of social media, the professional network continues to grow its users by double-digit percentages every year. That’s why it’s no surprise that more and more companies are not just turning to the platform, but also investing serious resources, time, and money …
LinkedIn Newsletters make users more engaged and keen to come back to the platform – the 1.3M million daily readers prove that. And just when we thought there was not so much to be introduced in the upcoming weeks, LinkedIn surprised us again. The professional network has worked on some updates – check them below. Redesigned …
The new LinkedLetter comes with some exciting news! No doubt, the first one is obvious: LinkedIn is the most commonly used social platform by B2B marketers and their clients worldwide. With the rapid rise of AI, Microsoft is partnering to launch the world’s first Professional Certificate on Generative AI, available on LinkedIn Learning. A new …
Defining a clear vision for the future sounds familiar, and it’s not only a vital must-do in a lot of people’s lives, but it’s also an important strategy for companies. Having a clear vision of what exactly your goals and priorities are helps better understand what to focus on and how to approach those objectives. …
Many people need help to keep up the hard work of being active on LinkedIn. Most of the time, the main problem is that they just don’t know what to post, or maybe they don’t think anybody cares. This is the biggest mistake one could make, especially when we talk about audience expansion on LinkedIn. …
The 107th LinkedLetter is here with some great new features! LinkedIn has introduced a variety of new features and solutions aimed at assisting B2B marketers in navigating the existing economic environment. The platform also rolled out a new company page layout! Two new functionalities for job seekers were released – Top Choice Jobs and salaries …
The LinkedLetter is here with the newest updates from the professional network! Here are the news included in this edition: LinkedIn celebrates its 20th anniversary! The platform is introducing a new Custom Button feature for their Premium Business subscribers and Sales Navigator customers. Also, LinkedIn is introducing a new feature that allows Company Pages to …
Your employees are a representation of the success of your company. Nowadays, in the B2B buying journey, customers are no longer interested only in the services/products you offer, they want to learn more. They want to see who they will be working with, what their expertise is and how they represent themselves. In this manner, …
LinkedIn has proved to be an effective tool when it comes to building trust and awareness in a certain brand. For this reason it is crucial to show activity on the platform not only by companies’ employees but also by its leaders. Management involvement in the network can reinforce employer branding as well as the …
LinkedIn has evolved into one of the most effective platforms for professionals to demonstrate their expertise and build their personal brands. LinkedIn, as a network designed to facilitate professional connections, provides a unique opportunity to establish yourself as a thought leader in your industry. However, with so much content competing for attention, creating quality content …
