The new LinkedLetter comes with some exciting news! No doubt, the first one is obvious: LinkedIn is the most commonly used social platform by B2B marketers and their clients worldwide. With the rapid rise of AI, Microsoft is partnering to launch the world’s first Professional Certificate on Generative AI, available on LinkedIn Learning. A new LinkedIn Workforce Report was just released and it reveals some intriguing hiring statistics. Want to know what other news we have for the last two weeks? Read the newsletter below!
LinkedIn is the most commonly used social platform by B2B marketers and their clients worldwide, followed by YouTube, Facebook, and Instagram. In the US, about 22.3% of the population, approximately 76 million adults, will use LinkedIn this year. The ad revenues per user on LinkedIn are projected to reach $54.81 in 2023. Read the full report here.
Source: Insider Intelligence
Microsoft is partnering to launch the world’s first Professional Certificate on Generative AI, available on LinkedIn Learning for free through 2025. They aim to unleash the potential and productivity of AI by making it accessible to more professionals. You will be able to learn the necessary skills for applying generative AI in your career, including core concepts of artificial intelligence and generative AI functionality. Also, you will gain an understanding of generative AI models and the ethical considerations related to their use. Start your learning journey today!
The professional platform just released the LinkedIn Workforce Report | United States | July 2023 report. Insights show that hiring in the U.S. declined by 2% in June compared to May, following two consecutive monthly increases. Although year-over-year declines have been shrinking, there is no clear evidence of a sustained recovery according to LinkedIn’s Principal Economist, Guy Berger. Only 3 out of 20 industries saw hiring increases last month, fewer than in previous months. However, some of the hardest-hit industries have shown a rebound over a six-month basis. Check out the full report here.
LinkedIn users are facing multiple issues, including accounts being suspended or restricted without apparent reasons, even after appealing to the company. Some users report that their profiles are randomly deleted, and contacting support for help is challenging. Additionally, there’s a glitch affecting the follower count on company pages, leading to a significant decrease in total followers. The LinkedIn support team is aware of this problem and is working to fix it, but no official timeline has been provided. Some users have managed to regain their accounts by persistently contacting support.
LinkedIn has received preliminary approval from Judge Edward J. Davila of the US District Court for the Northern District of California for a $6.75 million class-action settlement, which aims to resolve a lawsuit brought by 401(k) plan participants. The lawsuit contested the management of actively managed Fidelity Freedom Funds. The settlement covers approximately 17,000 present and past LinkedIn employees and addresses claims that the company’s 401(k) plan fiduciaries inadequately monitored the plan’s investments. Instead of opting for more suitable alternatives, they allegedly retained “imprudent investments,” potentially resulting in damages estimated to be as high as $15.9 million, according to the plaintiffs’ experts. A final settlement hearing is set for November 16. Read the full article here.
The Linked Blog is here to help you or your brand have the best possible LinkedIn presence, so feel free to contact us if you need help! See what else we can do for you here.