LinkedIn just turned 20 years old, but despite all the logic in the world of social media, the professional network continues to grow its users by double-digit percentages every year. That’s why it’s no surprise that more and more companies are not just turning to the platform, but also investing serious resources, time, and money …
The new LinkedLetter comes with some exciting news! No doubt, the first one is obvious: LinkedIn is the most commonly used social platform by B2B marketers and their clients worldwide. With the rapid rise of AI, Microsoft is partnering to launch the world’s first Professional Certificate on Generative AI, available on LinkedIn Learning. A new …
Defining a clear vision for the future sounds familiar, and it’s not only a vital must-do in a lot of people’s lives, but it’s also an important strategy for companies. Having a clear vision of what exactly your goals and priorities are helps better understand what to focus on and how to approach those objectives. …
The first LinkedLetter for July is here with some new LinkedIn Features and changes on the platform. LinkedIn removes the native carousel posting option. Moreover, there is a new ad format – Thought Leader Ads. Not a big surprise, the professional platform keeps introducing new AI tools. This time, the new feature will allow users …
Many people need help to keep up the hard work of being active on LinkedIn. Most of the time, the main problem is that they just don’t know what to post, or maybe they don’t think anybody cares. This is the biggest mistake one could make, especially when we talk about audience expansion on LinkedIn. …
B2B interactions and practices have undergone a continuous evolution over the years, driven by technological advancements and shifting market dynamics. Despite the prevailing economic crisis, the B2B business model holds promising prospects. The integration of cutting-edge technologies and the adaptation to changing market conditions have enabled businesses to navigate challenges and seize new opportunities in …
The 107th LinkedLetter is here with some great new features! LinkedIn has introduced a variety of new features and solutions aimed at assisting B2B marketers in navigating the existing economic environment. The platform also rolled out a new company page layout! Two new functionalities for job seekers were released – Top Choice Jobs and salaries …
The LinkedLetter is here with the newest updates from the professional network! Here are the news included in this edition: LinkedIn celebrates its 20th anniversary! The platform is introducing a new Custom Button feature for their Premium Business subscribers and Sales Navigator customers. Also, LinkedIn is introducing a new feature that allows Company Pages to …
Collaborative articles are a new feature on LinkedIn that allows professionals to share their insights on various topics within a specific article. These AI-generated articles are created by LinkedIn’s editorial team and then developed by users who have been chosen based on their expertise and prior engagement on the platform. Collaborative articles provide a unique …
LinkedIn has evolved into a valuable platform for businesses seeking to broaden their reach and engage with their target audience. LinkedIn is an effective tool for increasing brand awareness, establishing thought leadership, and generating leads, with over 900 million users and counting. However, simply being present on the platform is not sufficient. To maximize your …
