Creating distinctiveness, just that unique piece and a different bit that makes you stand out from the rest, has always been one of the most important functions for any business that wants to be competitive in large, international and regional markets. With the advent of various digital communication tools, specifically social media, this task becomes …
LinkedLetter #89: Document Ads, Media Library and Improved Messaging Experience
October brings us some exciting news – new improvements keep coming up and our experience on the professional network will be better for sure! Learn more about the benefits of Document Ads, what the new Media Library has to offer and how LinkedIn will improve our messaging experience. Let’s explore these together! Document Ads will …
LinkedLetter #88: New Feature for Pages, Question of the Week and LinkedIn ‘Talent Connect’ Conference
The new edition of our LinkedLetter focuses on new features for LinkedIn Pages. In the last months, many new tools for creators were introduced, as well as new options for content creating for users on the professional network. Now it’s time for companies to grow their pages and reach out to more people with new …
How to Create and Implement Your Growth Hacking Strategy for LinkedIn
Seeking new strategies, implementing tools, and maneuvering with new ideas is the typical method used by many companies and people to achieve “the so wanted growth” of their business. But since we’re going at a fast pace applying those innovations, the business world is evolving, not daily, but hourly. Innovations are all there, tested and …
Bring PERSONAL Ahead In Your Personal Professional Brand on LinkedIn
“You” is a very fluid concept right now. You bought the shoes. You look great in the shoes. That’s the “You” I’m talking about. Will Smith’s character Alex Hitchens in ‘Hitch’ (2005) Being yourself on LinkedIn – always a hard task when it comes to keeping the right balance of your presence in the professional network. I …
LinkedLetter #87: Ad Updates, New Tools for Recruiters, Post Scheduling, and more
September is the perfect time to be creative and work even harder and it appears LinkedIn is thinking the same way. Our favorite network has prepared a lot of new tools and options, that will help us make the best of our activity there! New updates are coming to LinkedIn’s advertising platform. Thе new format …
LinkedLetter #86: Swiapeable Carousels, Templates for Posts and Updates in Discovery Tab
Content, content! That is the main focus in the 86th edition of our LinkedLetter. We will tell you more about some new features that will allow you to visually engage your audience and discover people, news and many interesting topics. Keep on reading to find out more! LinkedIn is rolling out Carousels with swipeable content. …
Know Your LinkedIn Ads Audience With Campaign Manager Insights
Some people will tell you that they are expensive, others will confirm they may be highly effective for your B2B company. Either way, LinkedIn Ads are becoming a must-have in the marketing mix for many businesses recently, so knowing how to use them is an essential skill for every B2B marketer. In addition to the …
From Boring Explanation To Visual Representation: Diversify Your LinkedIn Content With Infographics
The human brain can process entire images that the eye sees for as little as 13 milliseconds, according to MIT neuroscientists. In order to maximize engagement, the visual component is essential when creating outstanding digital content. How well the text is combined with interesting photos and exciting visual content will nearly always determine how well …
LinkedLetter #85: Sticker Link, Group Updates, LinkedIn Collective and more
New features keep coming up! In our latest LinkedLetter we tell you more about a few new options in posts and in groups, a new language that you can use on the platform and the new community built for B2B Marketers. Are you excited to learn more? Keep on reading. A clickable link to your …