Linked Letter is our weekly digest for the latest and most important news around the professional network from the past seven days. This week we have some insider stuff, so keep reading.

Articles are coming to LinkedIn Pages! The publishing platform is being expanded and now not only users will be able to create longer texts with real rich-text formatting, but this will soon be available for page admins. Warren Quatch, Principal Product Manager for LinkedIn Pages (formerly known as Company Pages) revealed in group on the professional platform that his team is working actively on the new integration and it will come as ‘a New Year’s gift’.

Articles are coming to LinkedIn Pages

One more good news for Page admins – new page roles are on their way. During the years a number of users have complained they cannot grant limited rights to junior level administrators and now their hopes are going to come true. LinkedIn has started its early stages of rolling out a new experience with a hierarchy of access with Super Admins (all functionality), Content Admins (subset of functionality, focused on posting/commenting/reacting), Analyst (analytics only focus with viewing & exporting pages analytics).

‘We will be rolling out these new roles to Pages in the coming months and they will appear in Admin Tools -> Manage Admins and from here Super Admins will be able to manage and assign levels of access’, Julia Abelsky, Product Manager at LinkedIn explained.

Аdvertisers on LinkedIn are seeking to recover overcharges after the company announced on Nov. 12 that it inadvertently overcounted the number of consumer views of ad postings for more than two years, reports. The complaint was filed last Friday, Nov. 20, with the United States District Court, Northern District of California by the plaintiffs Drew Krisco, and Livly Inc., individually and on behalf of all others similarly situated, against LinkedIn Corp. for violating the California Business and Professions Code.

“Plaintiffs […] bring this Complaint to seek compensation for the amount they were overcharged, as well as seek an accounting of their ad accounts, along with those of the Class, to ensure that the payments they have made are consistent with the services they received,” the complaint says. Read the full document here.

For more tips about how to take care of your personal brand on LinkedIn, don’t hesitate to contact us at You can also see what else we can do for you here.

Written by

Alexander Krastev

Alexander Krastev has been developing successful communication channels in the online realm for over 14 years. Since the end of 2017 he has been leading the BookMark Agency.
Founder and news editor at the biggest online media for books and reading in Bulgaria - the multi-award winning website He has also been giving lectures on LinkedIn at New Bulgarian University and SoftUni, Sofia. He has consulted the Bulgarian translations for several business books, among which “Creative Selection” by Ken Kocienda, “Guerrilla Marketing” by Jay Conrad Levinson, “Creative Genius” by Peter Fisk, “Social BOOM!” by Jeffrey Gitomer.