LinkedIn is rolling out a mix of updates aimed at helping professionals work smarter and engage more effectively. Premium users can now unlock six months of Notion AI, a new report highlights how thought leadership sways both direct and hidden decision-makers, marketers gain access to smarter ad targeting, and creators benefit from deeper analytics. Together, …
July 2025
LinkedIn Unlocks Post Insights for Creators with New API Integration
LinkedIn is making it easier for individual professionals to track and improve their content performance with a brand-new API update. For the first time, individual users – not just Page admins can access in-depth analytics on their posts, followers, and video content through trusted social media management tools.This move supports a growing trend: more professionals …
LinkedLetter #157: Video Covers, AI Recruiting Tools and Smarter Social Metrics
As LinkedIn continues to evolve, three major developments are shaping the way users create, connect, and measure success. From the introduction of video cover images for articles and newsletters, to a new wave of AI-powered recruiting tools, and a data-driven approach to measuring social media impact, the platform is clearly doubling down on performance, personalization, …



