AI is changing LinkedIn on several fronts at once. It is taking on more of the recruiting workflow, powering the systems that decide what deserves distribution in the feed, and reshaping the wider Microsoft organization around the future of work. This week brings a new generation of LinkedIn’s recruiting agent, a rare look inside the …
LinkedLetter #188: LinkedIn Expands Verification, Tightens Brand Controls, and Rethinks AI Writing
Trust is becoming a much more visible part of LinkedIn’s product strategy. The platform is expanding verification across profiles and companies while also changing how it wants AI to support content creation. This week’s updates show LinkedIn working on both sides of that problem: giving people and businesses more ways to prove who they are, …
LinkedLetter #187: LinkedIn Splits the Feed, Gen Z’s Networking Gap, and Classic Job Search Is Going Away
LinkedIn is making some unusually visible changes to how people discover content, build relationships, and search for work. In each case, the platform is trying to make intent clearer: what you want to see, who you want to connect with, and what kind of job you are actually looking for. This week brings an apparent …
LinkedLetter #186: 1 Million AI Slop Reports, LinkedIn Profiles Rewrite History, and AI’s Hiring Gap
AI is changing LinkedIn in two directions at once. The platform is becoming increasingly valuable for demonstrating AI expertise, while also dealing with the consequences of AI-generated content becoming cheap and abundant. This week’s developments capture that tension particularly well. LinkedIn users are actively pushing back against low-value AI content, professionals are rewriting old experience …
LinkedLetter #184: Cleaner Feeds, Smarter Careers
LinkedIn continues to refine both how professionals experience the platform and how they navigate their careers. This week, the company introduced new ways to tackle spam and AI-generated content while releasing fresh labor market insights that highlight where hiring is accelerating across the United States. LinkedIn Is Reportedly Rolling Out a Way to Block Comments …
LinkedIn Continues Double-Digit Growth as AI and Professional Knowledge Drive Engagement
LinkedIn closed Microsoft’s Q4 FY26 with another quarter of strong growth, highlighting not only healthy financial performance but also continued momentum across user engagement, advertising, recruitment, and premium subscriptions. According to Microsoft’s latest earnings announcement, LinkedIn’s revenue increased 12% year over year, contributing to full-year revenue of $19.8 billion. At the same time, the platform …
LinkedIn Expands Audience Targeting, Giving Advertisers a More Precise View of Businesses
Advertisers on LinkedIn have long been able to target professionals based on job title, seniority, industry, company size, and skills. Now, the platform is expanding those capabilities even further. LinkedIn has introduced three new targeting categories inside Campaign Manager: Company targeting, General Interest targeting, and Device targeting. Available globally, the update gives advertisers additional ways …
LinkedLetter #183: LinkedIn Faces New Questions Around Trust and Authenticity
LinkedIn has always positioned itself as the platform where professionals connect, companies hire, and expertise is shared. But this week’s updates suggest that trust is becoming one of the platform’s biggest challenges. From an investigation into alleged ghost jobs, to growing concerns over AI-generated content, and a new feature designed to make professional collaboration more …








