There was a time when calling yourself a strategist carried weight. It suggested years of experience, difficult decisions, measurable outcomes, and the ability to connect vision with execution. Today, a quick scroll through LinkedIn paints a very different picture. Overnight, everyone appears to have become an AI strategist, growth strategist, marketing strategist, innovation strategist, or …
LinkedIn Features
The New KPI: Comment-to-Character Ratio (Why Long Posts Fail If Nobody Talks Back)
LinkedIn rewards conversations, not word counts. If your long-form posts are getting impressions but no comments, the algorithm is already working against you. Here is why the ratio between what you write and what others say back is becoming the most important metric on the platform. The Metric Nobody Is Tracking There is no official …
LinkedIn Is Rebuilding the Feed With AI: What the New Algorithm Actually Means
LinkedIn is quietly rebuilding one of the largest recommendation systems in the world. The platform’s Feed now serves more than 1.3 billion professionals, each navigating their own career journey, learning from industry conversations, and sharing expertise with others. While LinkedIn’s Feed has relied on artificial intelligence for years, recent advances in large language models have …
LinkedIn & Calendly: Streamlining Meeting Scheduling for Professionals
With over a billion members, LinkedIn continues to enhance its platform with features that streamline professional networking and business growth. The latest addition is a strategic partnership with Calendly, designed to make scheduling meetings more seamless than ever. The LinkedIn and Calendly integration enables Premium users to add a “Book an Appointment” button to their …
LinkedIn Ads Benchmarks Report 2025: Key Insights for B2B Marketers
With more than 1 billion members, LinkedIn has established itself as a vital resource for business-to-business (B2B) marketers trying to connect with decision-makers. To maximize B2B growth, the Dreamdata LinkedIn Ads Benchmarks Report 2025 offers comprehensive data research on LinkedIn advertising trends, performance benchmarks, and best practices. Dreamdata’s study compiles data from hundreds of B2B …
LinkedIn Now Tracks Comment Impressions – Here’s What It Means for You
LinkedIn engagement is changing, and you should be aware of this update: you can now check the number of times your comments have been viewed. On LinkedIn, comments have long been a neglected strategy for increasing visibility and influence. A well-placed comment might garner thousands of views, in contrast to posting, which necessitates creating the …
Broad, Phrase, or Exact Match: How Keywords Drive SEO Success and LinkedIn Discoverability
In the digital age, keywords are the backbone of effective online visibility. Whether you’re optimizing a website for Google or refining your LinkedIn profile, understanding how keywords function can be the difference between standing out or getting lost in the crowd. But not all keywords are created equal – their match types and usage play …
13 Sections You Can Activate to Improve Your LinkedIn Profile
Halloween is approaching but you shouldn’t fear any ghosts or superstitions. And we’re here to help you out with that. Forget all the negativity surrounding the number 13. Instead, let us present you with 13 hidden sections on your LinkedIn account. Your LinkedIn profile acts as a digital business card, showcasing your professional identity within …
LinkedIn Video Feed is Now Live in Bulgaria!
LinkedIn has officially launched its much-anticipated short-form video feed in Bulgaria, marking a significant step in expanding the platform’s capabilities. Initially announced earlier this year, the feature was rolled out in stages and is now available to Bulgarian users, allowing them to access LinkedIn’s latest tool for engaging with career-focused content. Source: The LinkedBlog The …
LinkedLetter #137: LinkedIn Top European Startups in 2024, Marketing Insights, and the Discontinuation of My Company and Employee Advocacy Tabs
LinkedIn is changing rapidly! Recently, the platform released its attribution report and highlighted the eight most promising European startups for 2024. However, there’s also significant news for company pages: My Company tab and Employee Advocacy tab will be discontinued soon enough. When and why these changes are happening, learn in the article below in the …










